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ECD Data & Insights: How SA Parents Search for Schools

How do parents choose a preschool? Where is nursery school demand in South Africa growing? Find My Nursery sits on real answers: original data from South Africa's parent-powered nursery directory, drawn from what parents search, compare and pay.

These monthly reports turn platform data into insights ECD owners can act on: parent search trends, suburb-by-suburb demand spotlights, and preschool fee benchmarks across South Africa.

Use the sections below to browse reports by type, and check back monthly for new data.

Parent Search Trends

What parents search for, when demand peaks, and how search behaviour is changing.

Area Demand Spotlights

Suburb-by-suburb demand data that compares searches versus available spots in your area.

Fees & Market Benchmarks

Fee benchmarks and market insights drawn from listed-school data across South Africa.

Guides for this section are coming soon.

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