Your Nursery Is Already Listed on Find My Nursery. Here's Why You Should Claim It.

Yes. Your Listed profile is free forever. Claiming it just puts you in control of what's on it, no card required to claim, and no card required for the 7-day Essential trial that follows.

Most South African crèches, nursery schools and preschools are already listed across our 90+ suburbs. Search by name or suburb first. If you genuinely can't find your school, email admin@findmynursery.net and we'll have your school uploaded in no time, with a claim link to follow straight after.

Verification is typically completed within 48 hours.

It's not required to claim, but adding your official registration number where you have one adds an extra layer of trust to your profile for parents comparing schools.

It stays live and searchable, but unmanaged. Parents may see outdated details, no photos, and no way to reach you on WhatsApp, while nearby claimed and complete profiles keep pulling ahead in search and in parents' decisions.

No, and we won't tell you otherwise. What we can tell you is what claiming and completing your profile actually does: it puts your school in front of Google, structured properly, so it can be found, understood and ranked. That's SEO (search engine optimisation), in plain terms, making sure your school shows up when a parent searches for exactly what you offer. It has a cumulative effect. The more complete your profile, photos, reviews, fees, programme details, the stronger it performs over time. It compounds, it doesn't guarantee.

It depends on where your school is starting from. If your school is brand new to Find My Nursery, with no search history at all, it typically takes about two weeks to a month before Google starts generating real impressions for your page. If your school already existed on the platform and has some ranking history, you'll generally see a more noticeable shift in impressions, clicks and enquiries somewhere in the 1 to 3 month range. That's not a guarantee either, some schools genuinely see real enquiries and enrolments within weeks of claiming and updating their info. A lot of it comes down to demand and search activity in your specific area at that time.

Ideally, yes, there'd be predictable peaks around enrolment season. In reality, parents search for nurseries and preschools every single day of the year, not just in a season. That's part of why keeping your profile current matters year round, not just before a term starts.

We're growing steadily and tracking real month-on-month growth in visitors, schools listed and enquiries sent to schools. We're also continually improving the platform itself, structured data, page speed, technical SEO, all the things that quietly benefit every claimed school's visibility without you having to do anything extra.

Yes, and more are coming. We're currently beta testing a Boost feature, similar in concept to boosting a post on Facebook, for putting a school profile in front of more parents for a limited period. Full on-platform advertising is also in development. Both are still in testing, so details and availability will follow separately once they're ready.

On the front end, yes, it's built to look and feel like a simple, easy-to-use directory, on purpose, because that's what parents want. Behind that simplicity, there's a lot more going on: thousands of moving technical parts, analytics, search data and structured information working together to make sure schools actually get found. Think of Find My Nursery less like a listings page and more like a marketing partner. Once you've claimed your profile, you manage what parents see. We handle the technical work behind it that helps grow your visibility, so you can focus on running your school.